The Juicy Cow

Unless you were exiled on a very remote island (yep, more remote than Australia) for the last few months, you probably saw one of those:

I personally don’t think the name merging thing will be so good. Especially when you ask yourself a few quick questions:

- What brand recognition does Microsoft have?
Here are the keywords that are coming to my mind when thinking about Microsoft: Failure, fatal error, blue screen, accounting, bug, IE, suit, closed, money, bill gate.

- What brand recognition does Yahoo have?
Here are the keywords that come to my mind: Outsider, backup search motor, ad market failure, slow, bling bling, old

- What is the best way to re-build brand recognition?
Change the name.

So, in case the two got married, what are your guesses for the name of the baby?

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